Embedded AI refers to the integration of artificial intelligence capabilities, such as machine learning and deep learning, into devices or software to make them smarter, more efficient, and more intuitive24. It enables these devices to learn from their environment, adapt to user preferences, and autonomously respond to changes, enhancing user experiences and efficiency in various industries6.
Apple Intelligence integrates across devices by leveraging the power of Apple silicon to understand and create language and images, take action across apps, and draw from personal context to simplify and accelerate everyday tasks2. This seamless integration is made possible through on-device processing and Private Cloud Compute, ensuring a new standard for privacy in AI.
In Q2 2024, Apple generated nearly $46 billion in revenue from iPhones.