Amazon plans to avoid using almost 15 billion air pillows annually in North America by replacing them with recycled paper filler. This is part of the company's largest plastic packaging reduction effort to date, in response to pressure from environmentalists and the increasing concern over plastic waste.
Amazon's new packaging initiative, which involves replacing plastic air pillows with recycled paper filler, is focused on North America. The company says this move will avoid the use of almost 15 billion air pillows a year in the region, making it Amazon's largest plastic packaging reduction effort to date.
Environmentalists are pressuring retailers about plastic use because plastic pollution has become a significant threat to the environment and wildlife. Plastic waste, especially single-use packaging, contributes to landfills, ocean pollution, and greenhouse gas emissions, harming ecosystems and human health. Reducing plastic usage is crucial for mitigating these negative impacts and promoting sustainability.