

Apple has recruited over 36 AI experts from Google since 2018, establishing a secretive AI research lab in Zurich known as "Vision Lab". This lab focuses on developing advanced AI models that integrate text and visual inputs, enhancing technologies like those used in ChatGPT. The move aligns with Apple's long-term investment in neural networks and AI, spearheaded by former Google AI leaders now at Apple. The company's efforts include enhancing Siri and other apps with generative AI features, set to be showcased in the upcoming iOS 18 at the Worldwide Developers Conference.