Apple is planning to introduce its Apple Intelligence features in China, which include text summarization, AI-powered image generation, and image editing. However, the features may not be available soon due to China's strict regulations on artificial intelligence, large language models, and data privacy. Apple will need to obtain approval from Chinese authorities and may have to collaborate with a third party to comply with local regulations3.
Partnering with a Chinese AI company would allow Apple to integrate AI functionalities into its devices, meeting regulatory requirements and enhancing its offerings in the Chinese market. This collaboration could boost Baidu's brand recognition, solidify its position in the Chinese AI market, and potentially lead to substantial financial gains for both companies5. Additionally, it would enable Apple to compete with local smartphone makers and appeal to Chinese consumers who expect premium devices to have the latest AI capabilities.
Apple's strategy to boost iPhone sales in China includes aggressive price cuts, partnering with local companies, and introducing new AI features6. The company has cut prices on iPhones, offered discounts during shopping festivals, and plans to integrate AI technology like Apple Intelligence and ChatGPT into Siri to attract consumers.