Atari buys Intellivision ending the oldest video game console war
Is Atari's Buyout of Intellivision a Game Changer?
Atari has acquired the Intellivision brand from Intellivision Entertainment LLC, ending a longstanding console war that began in the late 1970s. While specific plans for the Intellivision brand remain unclear, Atari's initial move includes launching a line of themed t-shirts. Despite not acquiring the Amico console, Atari has plans to utilize Intellivision's game library, capitalizing on the gaming nostalgia trend. Meanwhile, Intellivision Entertainment will continue its efforts with the Amico console under a new brand identity.
What was the peak sales figure for Intellivision consoles, and by what year had they reached this milestone?
The peak sales figure for Intellivision consoles was around 5 million units, and they had reached this milestone by 1990.
What specific assets did Atari acquire from Intellivision Entertainment LLC?
Atari's acquisition from Intellivision Entertainment LLC included the Intellivision brand and certain games from its library. This purchase notably did not include the Amico brand gaming console, which remains under the purview of Intellivision Entertainment LLC, now rebranded, with a continued focus on developing the Amico console. This strategic acquisition allows Atari to expand its portfolio with the addition of Intellivision's titles, enhancing its offerings in the retro gaming market.