

At Apple's recent "Let Loose" event, the new M4 iPad Pro was introduced with a controversial ad showing items like musical instruments and books being crushed into the device. This ad, reminiscent of a 2008 LG ad for the KC910 Renoir, has drawn criticism for its unoriginality and perceived insensitivity towards the destruction of cultural items. Apple has since apologized, acknowledging the ad missed its intended mark of celebrating creativity, and decided against airing it on TV.