FDA warns maker of Sara Lee and Entenmann's not to claim foods contain allergens when they don't
Why does the FDA consider products with incorrect allergen labeling "misbranded"?

The FDA considers products with incorrect allergen labeling "misbranded" because food labels must be truthful and not misleading. Incorrect allergen labeling can lead to serious health consequences for consumers with food allergies, as they rely on accurate product labeling for their health and safety.
How does incorrect allergen labeling impact consumers with food allergies?

Incorrect allergen labeling can have severe consequences for consumers with food allergies. It can lead to confusion, decreased trust in food labels, and potentially life-threatening allergic reactions if allergens are not accurately listed. Accurate and clear labeling is crucial for the health and safety of those with food allergies, and mislabeling undermines their ability to make informed choices.
How did Bimbo Bakeries respond to the FDA's warning about allergen mislabeling?

Bimbo Bakeries responded to the FDA's warning about allergen mislabeling by stating that they take their role in protecting consumers with allergen sensitivities very seriously and are corresponding with the FDA to resolve the issue4. The company has until July 8 to identify steps taken to remedy the issue or to explain why the labeling doesn't violate FDA standards.