Google will put ads in its AI Overviews soon
Will Ads in Google AI Overviews Help You?
Google recently introduced AI Overviews in Search, and it has announced that ads will soon be integrated into these overviews. The announcement was made during the Google Marketing Live event, highlighting that these ads will be labeled as "sponsored" and will be contextually relevant to user queries. Although no specific rollout date was provided, Google emphasized that early testing showed users found these ads helpful. The ads will be automatically generated from existing Google Search advertising content.
When did Google announce the integration of ads into AI Overviews, and at which event?
Google announced the integration of ads into AI Overviews during the Google Marketing Live event on May 21.
How will ads within AI Overviews be labeled to indicate sponsorship?
Ads within AI Overviews will be clearly labeled with a "Sponsored" disclaimer. This label will be prominently displayed to ensure users are aware that the content is sponsored and related to their search queries. This approach is part of Google's commitment to transparency in its advertising practices within the AI Overviews feature6.