

North American airline passengers are experiencing dissatisfaction amid rising flight fares and crowded airports, according to J.D. Power's 2024 North American Airline Satisfaction Study. The study, which has been adjusted this year in terms of scoring and criteria, reveals that airlines like Southwest and Delta are leading in customer satisfaction across different seating classes despite the challenging market conditions. The survey underscores the importance of well-trained staff in enhancing passenger experience, indicating that interpersonal interactions significantly impact satisfaction levels.