Since 2018, Hooters has experienced a 12% decline in the number of restaurants, decreasing from 333 locations at the end of 2018 to 2093 in 2023, as reported by Nation's Restaurant News based on data from Technomic3. Despite this reduction, Hooters remains optimistic about its future with new openings domestically and internationally.
Hooters has recently closed around 40 underperforming restaurants in the U.S. due to current market conditions, including inflation and changing consumer habits. Despite the closures, the company remains optimistic about its future, with new openings both domestically and internationally, as well as the launch of Hooters-branded frozen food in grocery stores.
Hooters cited "current market conditions" as the reason for closing a select number of underperforming stores2. This decision was made due to the pressure from rising inflation and changing consumer habits, which have impacted the restaurant industry.