

OpenAI is set to announce an AI-powered search product that could challenge Google's market dominance, possibly on the day before Google's I/O conference. This product may integrate with ChatGPT and feature internet search capabilities, including citation provision. This move aligns with OpenAI's strategy to enhance ChatGPT's functionality and accuracy in delivering updated information.
Google, aware of the looming competition from OpenAI and others like Perplexity, is preparing for a shift in the search industry landscape. Google's search head emphasized the company's trusted status but acknowledged the need for agility in response to new market entrants. OpenAI is also reportedly recruiting Google staff to bolster its efforts, highlighting the intensifying battle in AI-driven search solutions.