
Subscribers can follow specific topics and set alerts using myFT in a few simple steps. First, they need to log in to their account on the Financial Times website. Next, they can search for a topic they are interested in using the search bar at the top of the page. Once they find a topic they want to follow, they can click the "Follow" button located next to the search bar.
After following a topic, subscribers can set up alerts by clicking on their profile icon in the top right corner of the page and selecting "MyFT." On the MyFT page, they can manage their followed topics and set alerts for each one by clicking the "Edit" button next to the topic and selecting the "Email alerts" option.
Subscribers can choose to receive email alerts for all new articles related to the topic or only for articles that match specific criteria, such as a particular author, keyword, or publication date. They can also choose the frequency of email alerts, opting to receive them as soon as new articles are published or in a daily or weekly digest.
In addition to email alerts, subscribers can also use the MyFT dashboard to keep track of the latest developments on their followed topics. The dashboard provides a personalized view of the Financial Times website, highlighting articles and analysis related to the subscriber's chosen topics.
Overall, myFT offers subscribers a flexible and convenient way to stay up-to-date with the news and analysis that matters most to them.

Subscribers can utilize the FT App on Android & iOS by downloading it from the App Store or Google Play Store3. The app offers a range of features for easy and convenient access to Financial Times content. Some of the key features include:
Global news & analysis: Users can read the full scope of the world's leading business publication on one easy-to-use app, with updates and analysis from a worldwide network of 700+ journalists3.
Expert opinion: The app provides trusted insights from leading experts on emerging trends and world events.
Personalization: Users can personalize their newsfeed with myFT, choosing the topics, stories, and journalists that matter most to them.
Offline reading: Articles can be saved for reading later, even when offline, making it ideal for daily commutes or travel.
Audio feature: The app offers an audio feature, allowing users to listen to stories with exclusive interviews, handy explainers, and in-depth discussions featuring leading experts.
Gift articles: Subscribers can share 10 of their favorite FT articles each month with friends, family, and colleagues who are not subscribers.
Newsstand-style home screen: The app displays FT regional editions, as well as other FT publications like HTSI, FTWeekend Magazine, and FT Wealth2.
Comprehensive archive: Users can access a 10-year archive of past editions of the newspaper and all magazines.
By using the FT App on Android & iOS, subscribers can stay informed and connected to the latest news and analysis from the Financial Times, wherever they are in the world.

Subscribers who choose the "Everything in Premium Digital" package enjoy several additional benefits compared to the Standard Digital package. These benefits include:
FT Weekend: A stimulating blend of news and lifestyle delivered to your home or office every Saturday1. It includes the House & Home, Life & Arts, and Collecting supplements1.
Lex: FT's flagship investment column: This feature provides expert analysis on investments, giving you insights to make informed decisions.
15+ Premium newsletters by leading experts: These newsletters provide in-depth coverage of specific topics, keeping you up-to-date on the latest developments in your areas of interest.
FT Digital Edition: our digitised print edition: This feature allows you to read the Financial Times in a format that replicates the print edition, providing a familiar reading experience in a digital format1.
By choosing the "Everything in Premium Digital" package, subscribers get access to these additional features along with all the benefits included in the Standard Digital package, enhancing their overall experience and ensuring they stay well-informed on global news, expert opinions, and special features.