The proposed name for the new Apple subscription service for iPhones and other hardware products is not explicitly mentioned in the provided web search context. However, it is mentioned that Apple plans to turn some of its artificial intelligence features into paid services, similar to iCloud+ subscriptions, and could be called "Apple Intelligence+".
Apple is shifting towards AI service subscriptions to compensate for the slowing pace of hardware upgrades and to make the company less reliant on hardware tweaks to drive its business. This move will also allow Apple to generate revenue from AI features and partnerships, such as with OpenAI's ChatGPT, Google, and Anthropic.
Apple plans to turn some of its artificial intelligence features into paid services, similar to iCloud+ subscriptions1. The long-term plan is to launch "Apple Intelligence+," with extra features that users pay monthly fees to access. This would allow Apple to compensate for the slowing pace of hardware upgrades and make the company less reliant on hardware tweaks to drive its business.