Sony Music Entertainment Japan, Aniplex, and Pocketpair jointly establish Palworld Entertainment
What is Palworld Entertainment responsible for?
Palworld Entertainment, a joint venture between Sony Music Entertainment Japan, Aniplex, and Pocketpair, is responsible for developing the reach of the Palworld IP and expanding commercial business endeavors. This includes global licensing and merchandising activities associated with Palworld, outside of the game.
Who are the partners in Palworld Entertainment?
Palworld Entertainment is a joint venture established by Sony Music Entertainment Japan, its subsidiary Aniplex, and Palworld game developer Pocketpair2. The company aims to expand the Palworld intellectual property and manage global licensing and merchandising activities associated with the game.
What game did Palworld Entertainment originate from?
Palworld Entertainment originated from the game Palworld, a multiplayer open-world survival game created by Japanese developer Pocketpair. The game became a breakout hit in 2024, surpassing 25 million players within a month of its release.