Target announces Pride month merch will only be available in 'select stores' after last year's backlash

Target has decided to limit its Pride Month merchandise to "select stores" based on past sales performance, following significant backlash over some LGBTQIA+ products last year. The collection, including adult apparel and various household items, will be available on Target.com and in approximately half of its U.S. stores. This decision comes after controversies last year led to threats and the rearrangement of Pride displays in some stores to avoid further conflict.