
Day One Ventures takes a unique approach in the venture capital industry by combining investment with public relations and communications support for its portfolio companies2. The firm believes that storytelling and brand building are crucial for a company's success, and they help their portfolio companies by investing in them and leading their PR efforts2. This integrated model allows Day One Ventures to provide comprehensive support to early-stage startups, enabling them to grow and succeed.

Masha Bucher, originally from Russia and known as Masha Drokova, was a teen leader of Russian President Vladimir Putin's youth organization, Nashi. A 2012 documentary called "Putin's Kiss" was made about her and other young people's involvement with the organization. However, Bucher has since renounced her involvement in the pro-Putin youth group and is now considered an enemy of the country2. She cannot return to Russia, and her ties to her homeland are strained due to her disagreement with the country's actions, particularly the damage done to her relatives in Ukraine.

Day One Ventures has achieved 22 exits, including an IPO with Terran Orbital.