
Trader Joe's new insulated mini bags retail for $3.99 each. However, due to their popularity, they are being resold on the secondhand market for much higher prices. Some eBay vendors are reselling the 1.5-gallon bags for as much as $99 each, which is about 25 times their original retail value.

The insulated mini bags at Trader Joe's stores in Hermosa Beach and Ventura sold out quickly, either within minutes or within an hour of their release on June 4.

Trader Joe's official stance on the resale of their products, as stated by spokesperson Nakia Rohde, is that they do not endorse the resale of any of their products, anywhere. Their focus is on their customers in their stores.