
The FT App, available on Android and iOS, offers several key features for users to access quality journalism and expert analysis from the Financial Times2. Some of these features include:
Global news & analysis: Users can access a wide range of news articles and analysis from across the world, covering various industries and sectors.
Expert opinion: The FT App provides opinion pieces from industry leaders and experts, offering insights and perspectives on current events and trends.
FT Edit app: This feature allows users to customize their newsfeed by following specific topics and setting alerts with myFT, ensuring they stay informed on the subjects that matter most to them.
FirstFT: This section delivers the day's biggest stories, allowing users to quickly catch up on essential news.
Curated newsletters: Users can choose from over 20 curated newsletters, catering to their interests and delivering relevant content directly to their inbox.
FT Videos & Podcasts: The FT App offers a multimedia experience, with videos and podcasts providing in-depth coverage and analysis of various topics.
Gift articles: Subscribers can share up to 20 articles per month with non-subscribers, enabling them to share quality journalism with friends and colleagues.
Lex: FT's flagship investment column, Lex, offers expert analysis and advice on investment opportunities and market trends.
Premium newsletters: Access to 15+ premium newsletters by leading experts, providing exclusive insights and information.
FT Digital Edition: This digitized print edition allows users to read the Financial Times newspaper in a format optimized for easy reading on any device25.
Offline reading: Users can save articles to read later, even when offline, making it convenient for commuters or those with limited internet access.
Market data: The FT App provides real-time stock prices, charts, and other market data, allowing users to monitor markets and make informed decisions.
Audio feature: Users can listen to articles with the app's audio feature, making it easier to stay informed while on-the-go.
Access to regional editions: The app offers access to five different regional editions of the daily newspaper, catering to users' specific interests and locations.
Translation and machine learning tools: The FT App supports translations into over 20 different languages and offers an audio version of articles, making the content more accessible to a wider audience5.

The Financial Times (FT) offers a variety of curated newsletters to cater to the diverse interests of its readers. These newsletters are carefully crafted to provide a collection of articles, videos, podcasts, and more, catering to the specific interests of the subscribers. Some of the ways in which FT's curated newsletters cater to different reader interests are:
Topic-specific newsletters: FT offers newsletters covering a wide range of topics, including markets, business of sports, dealmaking, culture and ideas, property, and economics. This allows readers to subscribe to the newsletters that align with their interests and preferences.
Expert curation: The newsletters are curated by FT's experts and journalists, who hand-pick the content from various sources, including external sources and internal FT news and comment content2. This ensures that the content is relevant, valuable, and of high quality.
Regular delivery: FT's newsletters are delivered on a regular basis, with some being daily, weekly, or monthly. This allows readers to anticipate and look forward to receiving fresh content.
Consistency in tone and voice: FT newsletters maintain a consistent tone and voice, which helps establish a recognizable brand identity and builds trust and credibility with the readers.
Premium subscriptions: Some of the newsletters with the most newsletter-first content are only available with a premium subscription, allowing readers who are willing to pay for exclusive content to access even more specialized and in-depth information.
Interaction with readers: FT newsletters also quote third-party sources and engage with subscribers through social media, email, or other means. They are open to feedback and suggestions and are willing to make changes and improvements based on the input they receive.
Overall, FT's curated newsletters provide a personalized and engaging experience for readers, allowing them to stay informed and gain valuable insights on the topics that matter most to them.

Lex is the Financial Times' flagship investment column, aimed at helping readers make better investment decisions. Its content consists of concise analysis of significant financial news and trends worldwide. The column covers a broad range of topics, including stock picking, M&A, and project finance. Lex is known for its data-driven approach, clear opinions, and brevity. Its purpose is to provide readers with valuable insights and information to aid in their investment decision-making process. The column is available to premium subscribers and is part of the FT's professional subscription package.