Wayfair's first large-format store to open next week

Wayfair is set to open its first large-format store in Wilmette, Illinois, near Chicago, on May 23. Spanning 150,000 square feet, this store marks a significant expansion from Wayfair's online roots into physical retail spaces. The store will offer a wide range of home goods and features a cafe named The Porch. CEO Niraj Shah emphasized the store's role in enhancing customer experience by providing in-store services like design help and financing discussions.